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MTV X VOXI

Creative, Illustration and Animation

As part of a select group of creatives representing VOXI's Ambassador programme, we were briefed to pitch an ident to Ogilvy's Creative Directors - winning creatives to be featured across MTV's TV channels. 

With the ever-present popularity of indie rock and nostalgia, I pitched the creative of "The Voxines". A play on the 2010 band The Vaccines, the characters each representing a zeitgeist of youth culture.

I then executed the pitch-winning creative, which was featured on the MTV Live TV channel.

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